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What Is Employee Management? Employee management is the process, strategies, and tactics that an organization adopts to help measure, monitor, and interact with its employees. Employee management can help identify underperforming employees and help them turn their performance around. On the other hand, it can take high-performing employees and ensure that their work doesn’t slip […]

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What Is Employee Turnover? Sometimes called employee turnover rate, employee turnover refers to the measurement used by businesses to calculate how many people leave that business in any given time period. This time period is most commonly a year, but you can adjust it for your organization. If you have a larger organization, you can […]

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What Is the Definition of Employee Relations? At its simplest, employee relations is the term used by organizations to describe the relationship between employers and their employees. In recent years, there has been a lot more focus on creating trusted relationships between employees and their line managers. When a positive climate has been built around […]

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What Is Market Penetration? There are two common ways to define market penetration: Market penetration is the measurement of an organization’s sales expressed as a percentage of all of the sales for a given service or product. Market penetration can also be defined as the percentage of an organization’s target market that uses their services […]

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When you’re starting on a new business venture, it’s vital that you carry out an analysis of your chosen market. Your market analysis will cover your industry, the target market, and finally, what competition is already out there. When conducting this research, you may discover that the market is already saturated, but what does that […]

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